We’re proving that Chinese isn’t as hard as it looks
Our unique pedagogy is based on leading Chinese teaching expert, Professor Joël Bellassen’s Snowballing Method, which breaks characters down into their simplest forms.
Children start by learning 125 core character components, which snowball into words, phrases and, finally, full sentences. This suits with their cognitive processes, giving them a deeper understanding of the language and accelerating their progress.
hihilulu origin story
hihilulu started when our founder, Jennifer, was searching for a way to help her children learn their heritage language while living in France.
At that time, the only options available were traditional weekend schools and expensive private tutors, and she knew they wouldn’t engage her children in the language.
With a background in marketing and consultancy at tech startups, she knew there would be a better way. So she teamed up with Professor Joël Bellassen and launched hihilulu.
Our platform has helped Jennifer’s children become fluent in Chinese — and now it’s helping thousands of other young children do the same.
The encounter of Dualism
The Dualism Methodology in Teaching Chinese as Second Language refers to the theory and methods that establish “Chinese characters” and “words” as two different teaching units in the basic Chinese language teaching. It was introduced into France’s Chinese as Second Language teaching system by Professor Joel Bellassen, the first General Inspector of Chinese Language Teaching at the Ministry of Education (France). The methodology is established as the mainstream theory and practice in modern Chinese language education in France.
Join our team
We’re always looking for experienced teachers to join us and help more children around the world learn Chinese. If you want to deliver modern, effective and fun language lessons as part of a global team, we’d love to hear from you.
Meet our team


Jennifer Huang
Founder & CEO
France

Daniel Zumino
Strategic Advisor
France

Lillian Chen
Legal Partner & Head of Content
France

Frank Chen
Co-Founder
China

Vincy Hu
Product Manager
China

Ping Zhang
Technical Director
China

Lily Kang
Curriculum Designer & Teacher Trainer
China

Hanna Zhao
User Interface & Graphic Designer
China

Angela Sun
Sales & Marketing
Middle East

Hanen Ghammour
Sales & Marketing
North Africa

Chailee Motloung
Sales & Marketing
South Africa

Penny Wang
Back Office Data Manager
UK
Book a free demo and see it for yourself
We wouldn’t expect you to invest in a new curriculum without trying it first. Get in touch to book a demo and see if the platform is right for your school.